[TULSA] AI & Fundraising: Tools for Smarter Stewardship

Managing donor relationships on a large scale is one of the biggest challenges in fundraising. You want every supporter to feel valued and personally connected to your mission, but how do you do that with limited staff and thousands of contacts? Enter AI. When used strategically, artificial intelligence can help you segment audiences, personalize communications, predict donor behavior, and identify cultivation opportunities you might otherwise miss. This course shows you how to integrate AI tools into your fundraising operations to enhance, not replace, the human relationships that drive philanthropy. You'll learn to work smarter, personalize at scale, and free up time for the high-touch donor engagement that truly matters.

Learning Objectives:

• Use AI tools for donor research, wealth screening, and prospect identification
• Segment donor databases using AI-powered analytics to create targeted communication strategies
• Generate personalized donor communications that maintain authentic voice and relationship quality
• Apply predictive analytics to identify donors at risk of lapsing and high-potential major gift prospects
• Automate routine stewardship tasks while preserving meaningful personal touch-points
• Balance AI efficiency with ethical fundraising practices that honor donor relationships and privacy